I am the founder of “MomsTown,” a community-based newspaper shining a light on moms and the contributions moms make to our communities.
I am also the producer and host of “How Mom Made It!” a podcast showcasing makers, bakers, creators, and inventors. We’ve had such a great response to the new podcast that we are currently working on a new book and media project.
I love seeing the Faces of San Diego and supporting local people, neighborhoods, and businesses! I feel so lucky to live in such a great town and raise our family here.
I was born at Sharp Hospital, and my family moved to Poway in the 1960s. I graduated from Poway High School and went on to graduate from San Diego State University. Go Aztecs!
Upon graduation from college, I worked as a broadcast journalist in Montana, Idaho, and Arizona. I moved back to America’s Finest City to get married and raise my three boys in Encinitas.
I founded MomsTown in 2003. MomsTown started out as an internet-based radio show (pre-podcasts). That internet show attracted the eyes of an editor in New York. My business partner and I went on to write a couple of lifestyle books for moms. The first was “The MomsTown Guide to Getting It All” (Hyperion) and the second book was titled, “It’s All About You, Live the Life You Crave” (Simon & Schuster). We were in a contract with CBS/ Paramount for a few years, contributing content for mom entrepreneurs.
I’ve spent the past 20 years writing and creating audio content, and I’m currently working on a few new writing projects.
About Heather Reider
Q: Please tell us a little bit about your family.
My husband, Steve, is an equine veterinarian, and together we’ve raised three boys
Q: Please tell us about your current, past, or future career. What do you love most about what you do?
I am the owner of “MomsTown,” a community-based newspaper & producer, and host of “How Mom Made It!” a podcast shining a light on mom creators. I’ve been working in “mom media” for more than 20 years. I love having the opportunity to showcase the many contributions moms make to our families, communities, and to our economy.
Q: What advice would you give to people?
Don’t wait!
Q: Where do you see yourself in 5 to 10 years?
Living in Encinitas and still hoping to be able to get a campsite at San Elijo campground!
Heather Reider & Our Community
Q: What are a few of your favorite restaurants in our community?
Roberto’s on Carmel Valley Road, The Red Door in Mission Hills, El Agave in Old Town, The Original 101 Diner in Encinitas, Fidels in Solana Beach, La Especial Norte in Encinitas, Fish 101 and of course VG Donuts!
Q: How long have you lived or worked in our community?
Born and raised in San Diego
Q: What is your favorite thing or something unique about our community?
San Elijo State Beach- it’s magic!
Q: If you could choose anyone alive today and not a relative, with whom would you love to have lunch? Why? And where locally would you meet for this lunch?
I think it would be fun to get rolled tacos with guac from Roberto’s on Carmel Valley Road and have lunch with Michael Franti and his wife. They are working together to create a message of peace and love in the world, and I admire the work they’re doing.
For Fun
Q: What is one of your favorite movies? TV shows?
I’ll watch anything on “Tastemade,” and I could binge reruns of “The Office” or any Jason Bourne movie – also looking forward to the next season of “Hacks”
Q: (Even for friends or family), what is something interesting that most people don’t know about you?
I love San Diego but would love to live in Paris for a year
Q: What would you rate a 10 out of 10?
Reef flip flops
Q: Who inspires you to be better?
My three sons 🙂
Q: What community organizations and/or local nonprofits do you admire/support?
Magdalena Ecke YMCA
Q: What is the best advice you’ve ever received?
Don’t worry about yesterday or tomorrow. It’s hard to do, but I try.
Q: What Neighborhood do you live in?
Encinitas
What I love about my Neighborhood:
It’s beautiful, laid back and friendly
Please describe your ideal San Diego weekend:
A morning hike at Torrey Pines, then boating with friends on San Diego Bay, getting a picnic dinner or pizza and red wine and dropping anchor next to The Shell to listen to music.
Q: Finally, what three words or phrases come to mind when you think of the word HOME?
Family, friends & lots of love
