I am a Photo Estate Planner… a person who helps people resolve their photo chaos by showing them how they can permanently preserve their family legacy digitally, consolidated in one location and in a form that is easily shared with family & friends. I teach classes on how to transform those precious photos AND the stories behind the photos into various media that help those stories live on. Your family history is an important part of every member of your family and those stories should be preserved for future generations to enjoy.
About Natalie Endozo
Q: Please tell us a little bit about your family.
I’m the eldest of 3 children and now have a family of my own with 2 daughters and 3 grandchildren. My husband is a sports fisherman and I love traveling, spending time with old friends, meeting new friends, and making memories of my experiences.
Q: Please tell us about your current, past, or future career. What do you love most about what you do?
I was a software engineer for 26 years in the medical electronics and consumer electronics industries. In the last years before retirement, I worked to grow NatyCrops Custom Storybook Design. Because of my software engineering background, I’ve gotten very good at translating technical concepts so that lay people can understand. This “talent” is useful when teaching classes on a software graphics package that I use. I’m passionate about helping people tell and preserve their stories because I have an incredible story to tell about my family history.
Q: What advice would you give to people?
Speak to the elders of your family and record their stories before those stories are forgotten and lost. Take as many photos and videos as you can. Your great-great-great-grandchildren will thank you for the effort.
Q: Where do you see yourself in 5 to 10 years?
I aspire to be the go-to photo lady! I see NatyCrops being a hub for creativity, networking and comradery, as groups of people work on their memory-keeping projects.
Natalie Endozo & Our Community
Q: What are a few of your favorite restaurants in our community?
Rosina’s Italian Restaurant, Aaharn56 Thai Cuisine, Marlene’s Tea & Cakes
Q: How long have you lived or worked in our community?
31-year resident, 24 years working in the area
Q: Who is the most interesting person you’ve met here in our community?
Jeff Stacer, Attorney at Law
Q: What current or former local business makes you the most nostalgic about our community?
The Rancho Penasquitos Street Fair
Q: What is your favorite thing or something unique about our community?
Exploring Los Penasquitos Canyon and discovering new places to hike to within the canyon (i.e., the first time we hiked to the waterfall)
Q: If you could choose anyone alive today and not a relative, with whom would you love to have lunch? Why? And where locally would you meet for this lunch?
Kim Nam-Joon… his music & lyrics are very insightful and poetic. He has a better-than-average IQ and I would love to pick his brain! I’d have lunch with him at Pitcher’s Sports Bar for a glass of beer and chicken wings.
For Fun
Q: What is one of your favorite movies? TV shows?
Princess Bride is my all-time favorite movie, followed by Willow and Stardust. I’m totally into CKJF dramas (Chinese, Korean, Japanese, Filipino)
Q: (Even for friends or family), what is something interesting that most people don’t know about you?
Most people know that I have 4 names, but not many people know I really have 5 names.
Q: What would you rate a 10 out of 10?
Our travels
Q: Who inspires you to be better?
My husband and my business pacing partner
Q: What community organizations and/or local nonprofits do you admire/support?
Gigi’s Playhouse, Feeding San Diego
Q: What is the best advice you’ve ever received?
(re: dealing with people with dementia and Alzheimer’s) “Agree, even if what they say is not true. Correcting them will result in unnecessary stress to them… and you!” “Go with the flow. They’re living in their own reality.”
Q: What Neighborhood do you live in?
Rancho Penasquitos
What I love about my Neighborhood:
The hills and the views… RPQ is a great place to walk for exercise because there are so many hills that work on your body & stamina and the view from the top of these hills is spectacular.
Please describe your ideal San Diego weekend:
Kayaking in Mission Bay on a clear sunny day!
Q: Finally, what three words or phrases come to mind when you think of the word HOME?
Safe, Family, Grand Central Station



